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CosmoCall Universe (CCU) includes a comprehensive set of
Interactive Voice Response (IVR) and Voice Portal
capabilities, providing a self-service environment that can
handle the most advanced data access and update
applications. Such IVR applications often provide the
initial contact leading eventually to live contact center
agents. When used in this way, CCU IVR and its service
creation tools are fully unified with the CCU ACD. The
routing decisions are built right in to the IVR service
creation process, and CCU IVR automatically attaches to the
call the information received from the caller and from any
related database lookups, so that this information is
available to any live agent who eventually receives the
call. However, CCU IVR is powerful enough to be used
effectively in standalone mode as well.
CosmoCom's approach to IVR is fully consistent with
its next generation, all-IP architecture. No dedicated
circuit switched ports are used for access to an IVR
application. Telephone calls are terminated on standard
media gateways, and the IVR application is served to the
telephone caller across the IP network and out through
the media gateway. If and when the call is transferred
to a live agent, the initial telephone leg of the call
simply stays in place on the same media gateway. This is
by far the most efficient and effective way to handle
IVR, whether in a pure next generation network (NGN)
environment, or an "overlay NGN" created specifically to
provide a value added service such as IVR and contact
center.
XML-Based Service Creation Tool
Creation and maintenance of IVR applications is made
easy with CosmoDesigner, CosmoCom's easy-to-use
graphical service creation environment for the design
and deployment of call flows in CosmoCall Universe
systems. Consistent with the unified nature of CosmoCall
Universe, CosmoDesigner is an end-to-end GUI tool that
defines the complete caller experience including IVR,
ACD, and CCI (Computer-to-Computer Integration:
CosmoCom's version of CTI), all without costly,
multi-vendor platform integrations. CosmoDesigner lets
users perform these functions without resorting to
complex, obscure programming techniques.

Traditionally, the task of building call flows and
assigning call center resources required highly skilled
programmers. But with CosmoDesigner’s drag-and-drop
interface, even non-programmers can easily and rapidly
create and modify call flows to flexibly and efficiently
manage call center operations. Furthermore,
CosmoDesigner is browser-based, so it is perfectly
suited for hosted contact center applications.
Actions in CosmoDesigner are represented by icons called
“function blocks”—standard call treatment modules that
include IVR commands (e.g., “Play Announcement” and “Collect
Digits”), ACD routing and queuing commands (e.g., “Transfer”
and “Queue to”), NGIN pre-routing commands (e.g., “Time of
Day”, “% Allocation”) and chat, e-mail and other multimedia
functions. Creating a call flow with CosmoDesigner is as
simple as dragging and dropping function block icons,
interconnecting the icons with arrows, and configuring
properties for each block. The resulting visual
representation of the call flow is translated to an XML
representation by CosmoDesigner and can be posted at any URL
for retrieval and execution by the CosmoCall Universe
platform.
CosmoDesigner enables the novice user to create simple
but powerful call flows, while also providing the
flexibility to perform sophisticated tasks, such as
integration to external CRM and knowledge base systems.
Since CosmoDesigner is extensible, users can create
customized blocks to meet their own individual requirements,
eliminating the need to wait for future releases to deploy
the functionality they need.
Because of its XML architecture, database dips into
external systems occur entirely within the security confines
of the data owner’s environment, even when the call flow
application is running on a network-based platform as a
hosted service for multiple tenants. To facilitate
integration, all of the information obtained during the
course of a CosmoDesigner call flow is easily passed on to
the agent receiving the call, and easily exposed to that
agent’s other applications.
Advantages of CosmoDesigner in Network-Hosted
Contact Center On-Demand™ Deployments
CosmoDesigner offers many benefits to both Service
Providers and their tenants in network-based contact
center on-demand deployments. For the Service Provider,
the objective is cost reduction; for the tenant, the
objective is security and control. CosmoDesigner is a
win-win proposition for both.
Benefits to
Service Provider Tenants
- One tool for many network-based
services, including IVR, static
routing and complete ACD
- Define and modify call flows
without programming using a
simple GUI tool
- Empowerment—no dependence upon
the SP for call flow
changes
- Call flow changes effective
immediately
- Data access in a secure
environment
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Benefits to
Service
Providers
- Reduce costs and increase
customer satisfaction by empowering
customers
- Multi-tenancy provides secure
and separate access for each
customer
- Extensible by SP or tenants,
enabling new capabilities
- One tool for many network-based
services, including IVR, static
routing and complete ACD
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Advantages of CosmoDesigner in Customer Premise
Deployments
All the benefits of CosmoDesigner that are available
to Service Providers and their customers can be enjoyed
by end user customers in premise based environments.
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